I Am Rich!

In these difficult economic times, people have to be creative to get ahead.

An enterprising fellow by the name of Armin Heinrich, capitalised on conspicious consumption centred around Apple’s much-hyped iPhone, released last month.

He created an iPhone application named “I Am Rich”, whose sole function is to display a computer-generated image of a glowing red ruby, as a status symbol in order to flaunt the wealth of the owner.

Apparently, 8 people purchased this application, for the listed price of $999.99, before it was removed by Apple, following a complaint from a purchaser who claimed he accidentally clicked on the buy button.

The LA Times has a fantastic article, with pictures of the Apple store advertisement and an application screenshot.

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